ALLIANCEINDIA
An Indian high street at dusk lined with bright franchise storefronts and busy footfall

Franchise Consulting · India

You could be the next McDonald's, Starbucks, Domino's, Lenskart, Decathlon, Anytime Fitness, Apollo Pharmacy, Kidzee, 7-Eleven

Every national giant started as one good outlet. Alliance India builds the franchise system, the legal paperwork and the investor pipeline that take a single successful brand from one city to a country-wide network — and we stay on the sales side of the table until the units are actually open.

Franchise my brand See who we work with
250+
Brands onboarded
800+
Franchises opened
₹25 Cr
Cumulative client revenue
5 yrs
And counting
ZeptoTanishqBirla Opus PaintsBehrouz BiryaniFarzi CafeNaturalsLooks SalonCourtyard MarriottHotel VivantaCity Inn HotelOmega HospitalPizza GalleriaLuscious Burger CoKhana KingWingzDumpling KhangCake DesireSaanwara SweetsWellness StoryLab n MedHouse of KhalsaTajalliAgasiB&W LaundryZeptoTanishqBirla Opus PaintsBehrouz BiryaniFarzi CafeNaturalsLooks SalonCourtyard MarriottHotel VivantaCity Inn HotelOmega HospitalPizza GalleriaLuscious Burger CoKhana KingWingzDumpling KhangCake DesireSaanwara SweetsWellness StoryLab n MedHouse of KhalsaTajalliAgasiB&W Laundry

01 / What we do

Two engines, one relationship.

Brands come to us once. Most never leave.

01

Franchise Development

Geographic analysis, unit economics, the franchise agreement, the LOI, the pitch deck, the KPI framework. Everything a brand needs to legally and credibly sell a franchise. Typically live in 30–60 days.

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02

Franchise Sales & Marketing

We don't hand you a binder and leave. We run the campaigns, qualify the investors, and close the placements — on retainer, with skin in the game.

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03

Marketing & Automation

Social, content calendars, ad campaigns, creative, and the back-office automation that stops a growing network from collapsing into a WhatsApp group.

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02 / How it runs

From first call to first franchisee.

  1. 01

    Discovery

    We work out whether your brand is actually franchise-ready. Sometimes the honest answer is 'not yet'.

  2. 02

    Audit

    Unit economics, geography, competition, and what your brand can genuinely charge a franchisee.

  3. 03

    Scope

    Deliverables and fee locked in. No surprise line items later.

  4. 04

    Build

    30–60 days to a complete franchise system.

  5. 05

    Sell

    We fill the pipeline and close the placements.

03 / Why us

Young enough to move fast. Around long enough to know better.

We started because franchise consulting in India had a reputation problem — expensive decks, vague promises, and a consultant who disappears the moment the agreement is signed. So we built the opposite: we stay on the sales side of the table, and we get paid when your units get sold.

We stay after launch

The retainer starts where most consultancies file their invoice.

Success fees, not just retainers

We get paid properly when units actually get sold.

250+ brands of pattern recognition

We have seen how your category behaves before you ask.

In-house team, not a freelancer chain

Legal, creative, sales and ops sit under one roof.

An Indian high-street quick-service restaurant unit in the evening with customers at the counter

Brands on our desk

We also represent brands actively looking for franchisees.

Indian brands ready to expand city by city, plus 25+ international brands from Oman, Turkey and the UK searching for India master franchise partners.

Browse the brands

Your competitors are already three cities ahead. Or they're about to be.

Thirty minutes tells you whether your brand is franchise-ready, what it can charge, and how fast it can move.

Book a discovery call